About Air Hares

Air Hares is an original IP featuring Captain Rabbo Sunskipper, a daring hare pilot leading a rag-tag squadron on a mission to save their farmland community from the mysterious Black Blaze dust storm. Set in the whimsical world of Winrose Warren, this clever twist on the bullet hell genre challenges players to seed, water, and cultivate crops while defending against the atrocious avian goons of the Gale Gang led by the dastardly owl Twin Horn. Currently available on Steam with an exclusive soundtrack and full-color 50-page digital comic book, Air Hares combines fearless flying action with heartfelt storytelling about community, survival, and environmental restoration—making it ripe for expansion into animated series content for streaming and broadcast.

Who They Reach

Air Hares appeals to families, animation enthusiasts, and gamers who love character-driven adventure stories with environmental themes. The primary audience includes kids aged 6-12 and their parents seeking quality animated content with positive messages, young adults (18-35) who grew up on adventure cartoons and indie games, and animation fans drawn to unique art styles and world-building. The IP’s blend of action, humor, and heart positions it perfectly for the family streaming market dominated by platforms like Netflix, Disney+, Apple TV+, and Cartoon Network/Adult Swim.

The Impact

Proven IP with existing fanbase: Air Hares launched on Steam with a complete game experience, exclusive original soundtrack (with bonus track), and 50-page full-color digital comic book establishing the world, characters, and mythology. The property features a diverse cast of memorable characters—spirited leader Captain Rabbo Sunskipper, her squadron of leporid creatures (and one scraggly pooch), and villainous antagonist Twin Horn with his predatory bird gang. The unique “cultivation not destruction” gameplay mechanic translates perfectly to animated storytelling focused on themes of environmental stewardship, community resilience, and creative problem-solving rather than violence.

Best Brand Partnerships

Air Hares is ideal for animation studios, streaming platforms, toy manufacturers, and family brands seeking original IP with built-in world-building and merchandising potential. Partnership opportunities include:

  • Animated Series Development – 2D animated series for streaming (Netflix, Disney+, Apple TV+) or broadcast (Cartoon Network, Nickelodeon)
  • Limited Series or Specials – Short-form content (6-10 episodes) testing audience reception before full series commitment
  • Toy & Merchandise Licensing – Character figures, playsets, plushes featuring Captain Rabbo and the Air Hares squadron
  • Co-Production Partnerships – Joint development with animation studios for theatrical shorts or streaming content
  • Brand Integration – Environmental, agricultural, or STEM education brands aligned with Air Hares’ themes of sustainability and problem-solving
  • Gaming Expansion – Console ports, mobile games, or VR experiences extending the IP across platforms

Perfect for brands seeking wholesome, action-adventure IP with strong female lead, environmental messaging, and cross-platform potential.